Holdmin was the external consultancy and marketing agency in charge of carrying out the launch of Revolut in Spain. The project began in 2015, with a study of the starting point and how Revolut had made its entry into other countries in the European Union.

Market study:

Holdmin carried out a study of the competition and market in Spain. The study revealed that there was a high demand for digital banks, especially among young people and frequent travelers. It also revealed that traditional banking was losing market share to digital banks.

Launch:

The launch of Revolut in Spain took place over 8 months. The marketing plan included advertising campaigns on Google and social networks, as well as events and collaborations with influencers.

Results:

The launch of Revolut in Spain was a resounding success. The company reached 1 million customers in Spain in just 2 years. Revolut also became the leading digital bank in the country, with a market share of 20%.

Conclusion:

The success of Revolut's launch in Spain is a testament to Holdmin's experience and talent. The consultancy was able to identify opportunities in the Spanish market and develop an effective marketing strategy that allowed Revolut to become a leader in the sector.