We digitized the sale of Aristocrazy products and created a two-year marketing strategy to maximize the return on investment of the online sales channel. Currently, 37% of the brand's total sales come from the online channel.
Aristocrazy is a firm that is dedicated to making exclusive jewelry with very competitive prices since they avoid the middleman by selling directly to the end customer. In fact, their motto is “from the workshop to your home.”
With the quality and thoroughness that can only be achieved through artisanal work, Aristocrazy managed to establish itself as a highly valued jewelry brand in Spain, but something was missing: making the leap online to be able to sell its extraordinary jewelry to any corner of the world.
Aristocrazy had the objective of creating an e-commerce to start selling its products online, so it needed an online marketing strategy from start to finish with which it could promote itself through this medium.
Our work with aristocrazy began with an initial audit in which we analyzed the state of the brand on the Internet as well as the actions that its competitors were carrying out in order to evaluate which strategy was the most appropriate to achieve our goals.
We design and develop a very attractive and friendly Magento ecommerce from a visual point of view.
We carry out a market study for the launch of your ecommerce.
We design and implement the company's digital marketing plan in Spain.
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